The YouTube Strategy That Gets Photographers Found in Search
In this Hybrid Hangout episode, Shay breaks down the exact YouTube and blog system that helps wedding and elopement photographers rank on Google, attract ideal clients, and stop relying on Instagram for leads. She walks through how to find location-based keywords, write SEO-optimized blog posts, film simple long-form YouTube videos and why building a searchable content library is the highest-ROI marketing move a photographer can make right now.
How to Book $10K Weddings as a Photographer with Alora Rachelle
In this episode of Hybrid Hangout, Shayna interviews wedding photography business coach Alora Rachelle about how photographers can raise their prices, book $10K+ weddings, attract higher-paying clients, and scale their business with fewer bookings. They talk through pricing mindset, luxury positioning, personal branding, long-form marketing, SEO, Instagram content, and building a wedding photography business that creates more money, more breathing room, and more control over your calendar.
TikTok for Photographers: How to Get Inquiries Without Going Viral with Sheryl Anne
In this Hybrid Hangout episode, Shay talks with Sheryl Anne about how elopement photographers can use TikTok as a search engine to book real destination inquiries. They get into searchable captions, green screen videos, talking-head content, location-based strategy, TikTok SEO, lead generation, and how to create a calm content system that brings in couples without burnout.
From Photo-Only to Hybrid Photo + Video (What Actually Changes in Your Business)
This episode of Hybrid Hangout breaks down what shifts when photographers move from photo-only to hybrid photo and video and how it impacts income, workflow, and client experience. Shayna Lloyd explains how adding video strengthens your offer, increases revenue per booking, and reduces the need for more weddings to grow. By upgrading your existing business instead of starting over, photographers can create more flexibility, improve client perception, and build a more scalable and profitable photography business.
How Type B/ADHD Gurl Photographers Can Organize Their Business and Save Hours Every Week
This episode with Megan Gibson breaks down how photographers can get their business organized fast without spending weeks trying to figure it out. We cover time blocking, CRMs, client workflows, automated invoices, email management, and file organization, and how all of it connects to making more money and creating space for marketing. If you’re buried in admin work, missing follow-ups, or piecing your systems together as you go, this is a clear, practical look at how to fix it in a few focused hours and run a smoother, more profitable photo and video business.
How to Charge More Without Booking More Weddings (Using Video)
This episode of Hybrid Hangout breaks down how photographers can increase income without adding more weddings by using hybrid photo and video to strengthen their offer. Shayna Lloyd explains why raising prices alone hits a ceiling and how restructuring packages to include video increases perceived value and average booking price. By positioning photo and video together instead of as an add-on, photographers can attract higher-value clients, book more profitable work, and scale their business without stacking their calendar.
Why Video Editing Feels Hard for Hybrid Shooters (and How a Simple System Fixes Everything)
This episode of Hybrid Hangout breaks down why video editing feels overwhelming for photographers adding hybrid photo and video, and how a simple, repeatable system makes it faster and easier. Shayna Lloyd explains how to stop overthinking editing, choose one software and stick with it, and follow a clear workflow from timeline to final film. By using a structured approach and shooting with intention, photographers can edit more efficiently, finish projects faster, and confidently deliver video without it taking over their entire week.
My Quarter 1 Business Review as a Photographer: What Worked, What Didn’t, and What I’m Fixing
In this episode of Hybrid Hangout, photographer and hybrid photo and video shooter Shayna Lloyd walks through her full Quarter 1 business review, breaking down how she set her goals, where she stayed consistent, and where she fell out of integrity with her health, creativity, and business routines. She shares her system for defining clear quarterly goals across categories like health, creativity, money, and business, and how to translate those into daily actions that move the needle. This episode is a real look at what it takes to stay consistent, reset when you fall off, and stop waiting for the perfect time so you can grow your photography or hybrid photo and video business with intention.
How to Shoot Photo and Video at the Same Time Without Missing Anything
This episode of Hybrid Hangout breaks down how to shoot photo and video at the same time using a simple, repeatable hybrid photo and video workflow. Shayna Lloyd walks through exactly when to toggle between photo and video, how to stop overshooting photos, and how to capture intentional footage that’s easy to edit. Using the five clips method, photographers can move through sessions with a clear structure, build stronger storytelling, and increase what they deliver without adding more work. This is a practical guide for photographers who want to add video to their business, improve efficiency, and make more per booking without taking on more shoots.
Why You’re Booked Out But Still Not Making More Money (Photographers)
If your calendar is full but your income isn’t growing the way it should, this episode breaks down exactly why.
How I Shoot Photo and Video on a Wedding Day (Real Hybrid Workflow)
If you’re a wedding photographer who thinks you have to choose between getting the photo OR the video, this episode is going to completely rewire how you think about hybrid shooting.
In this live Hang w/ Shay episode of the Hybrid Hangout podcast, I’m breaking down the exact mental framework I use on a wedding day so I’m never guessing, never scrambling, and never worried about missing something.
Photographer: stop overthinking and take action.
In this first episode of Hybrid Hangout, I’m telling the full story behind the last year of my life and business and why I’m done moving in silence. I spent way too long overthinking, spiraling about being seen, and waiting to feel ready, and this episode is really about what changed and why messy action is the only way forward.
Hybrid Hangout: The Best Photography and Videography Podcast
Hybrid Hangout is a podcast for photographers who want to scale their business with hybrid photo and video. Hosted by working hybrid shooter Shayna Lloyd, the show covers hybrid shooting systems, editing workflows, packaging and pricing video, marketing strategies, and selling photo + video in a way that increases average booking value without doubling workload. Episodes include practical strategies, specific systems, business experiments, and honest conversations about money, burnout, confidence, and building a more sustainable photography business. If you’re a wedding, elopement, or lifestyle photographer interested in adding video, improving profitability, and building a smarter business model, Hybrid Hangout is for you.
Why Devin Is Leaving the Business (and What’s Next)
After two incredible years of building our education business, traveling, hosting retreats, and creating this community together, Devin is stepping away to focus on her family and her health after a really hard year personally.
Destini on Diversity, Curly Hair, and What Photographers Get Wrong
Destini is a force. She’s a hair + makeup artist who absolutely crushed it at our Montana photo/video retreat, but she’s also building something way bigger—pioneering curly hair and braiding in an area where hardly anyone else is doing it, pushing for diversity in vendor teams (not just diverse models), and speaking honestly about what it feels like to be a Black artist in mostly white spaces.
This episode is equal parts heartfelt, hilarious, and unfiltered. Destini shares her hot takes and pet peeves about photographers (lmao, we had to), plus what it’s really like to carve out a niche that nobody else around you is filling.
If you care about diversity in the wedding + photo/video industry, if you’re a photographer who wants to work better with hair/makeup artists, or if you just want to laugh and hear from someone unapologetically real—this one’s for you.
Behind the Scenes of Our Montana Photo & Video Retreat: What Really Happened
This episode of The Devin and Shay Show is as raw and unfiltered as it gets. We’re spilling every single detail about hosting our Montana photo + video retreat—the wins, the mistakes, the behind-the-scenes chaos, and everything we learned about planning, marketing, and executing an event like this.
Why Pinterest Still Works for Photographers (and How to Fix Yours) ft. Julia Bocchese
In this episode of The Devin and Shay Show, Shay interviews Pinterest and SEO consultant Julia Bocchese about how photographers can use Pinterest to consistently generate inquiries. Julia shares why Pinterest should be treated like a search engine, the importance of keyword-rich pins and optimized boards, and how to use Pinterest Trends and Google Analytics for content planning. She also dives into website best practices to make sure Pinterest traffic actually converts, and when it makes sense to hire out Pinterest management. This episode is packed with actionable strategies for photographers who want leads without relying on Instagram.
The Instagram Strategy Photographers Are Missing (And It’s Only 6 Posts) ft. Rachel Traxler
In this episode of The Devin and Shay Show, Devin and Shay interview photographer and educator Rachel Traxler about lead generation, funnels, and SEO for photographers. Rachel explains why visibility alone won’t book clients, the six pinned Instagram posts that attract different buyer types, and how to use vendor collaborations and blog posts to boost inquiries. She also shares her strategy of creating tangible wedding albums with QR codes for venues, helping couples connect with photographers during tours. This episode is packed with actionable steps to build a photography business that isn’t reliant on social media.
Photographers: Stop Relying on Referrals—Here’s How to Actually Book More Clients
In this episode of The Devin and Shay Show, Shay interviews sales coach and strategist Megan Smyth about sales strategies every photographer and videographer needs to book more clients. Megan shares how to build a simple sales funnel using a lead magnet and email marketing, why sales calls should always end with a clear yes, no, or next step, and how to handle money objections with empathy instead of pressure. They dive into the difference between marketing and selling, how to stop relying on referrals, and the small changes that can double your conversion rates. If you’ve ever struggled with sales calls, ghosted inquiries, or wondered how email fits into your photography business, this conversation is packed with actionable strategies you can implement right away.
How an Astrologer Predicted Our Two-Year Business Pivot ft. Jaz Rambeau
In this episode of The Devin and Shay Show, Devin and Shay talk with astrologer and transformational coach Jaz about astrology, entrepreneurship, and navigating change. They reflect on an inside joke from the early days of their business—when Jaz predicted a two-year Pluto transit just as Shay said they needed two years to reach profitability—and how it all came full circle during their rebrand. Jaz shares how chart readings can guide timing and clarity, why heart-centered people make powerful leaders, and how astrology can support creative entrepreneurs through pivots and growth.